604.111 (18W) Cases in International Marketing
Überblick
- Lehrende/r
- LV-Titel englisch Cases in International Marketing
- LV-Art Kurs (prüfungsimmanente LV )
- Semesterstunde/n 2.0
- ECTS-Anrechnungspunkte 4.0
- Anmeldungen 12 (35 max.)
- Organisationseinheit
- Unterrichtssprache Englisch
- LV-Beginn 07.01.2019
- eLearning zum Moodle-Kurs
Zeit und Ort
LV-Beschreibung
Intendierte Lernergebnisse
The aim of this course that will be held in the form of a comprised 3-day challenge is to connect students with a selected Carinthian exporting company in order to enhance understanding of the firm’s international business operations. Since this course is based on a real and forthe company truly relevant business problem, students will be given the opportunity to develop analytical and problem-solving skills while – at the same time – gaining valuable first-hand experience by applying theoretical knowledge to practice. Students will work independently in groups and finally present their results of analysis in the last session.
Lehrmethodik inkl. Einsatz von eLearning-Tools
- Practical case/ business problem statement of a local Carinthian firm engaged in exporting activities.
- Group work
- Written report
Inhalt/e
- Comprised 3-day challenge
- High degree of practice orientation
- Company visit of a selected Carinthian company with exporting activities. The business problem will be presented by associates of the cooperating firm
- Solution-oriented in-depth group work
- Final presentation of analysis incl. results and recommendations
Prüfungsinformationen
Prüfungsmethode/n
- Active participation (field trip and discussion)
- Final presentation of analysis, results and recommendations
- Written report
Prüfungsinhalt/e
Case/business problem statement, final presentation and written report
Beurteilungskriterien/-maßstäbe
Active participation in field trip (company visit), presentation of case analysis and written report
Beurteilungsschema
Note BenotungsschemaPosition im Curriculum
- Masterstudium International Management
(SKZ: 908, Version: 16W.1)
-
Fach: Electives I: Specialization in International Management
(Wahlfach)
-
Cases in International Marketing (
0.0h KS / 4.0 ECTS)
- 604.111 Cases in International Marketing (2.0h KS / 4.0 ECTS)
-
Cases in International Marketing (
0.0h KS / 4.0 ECTS)
-
Fach: Electives I: Specialization in International Management
(Wahlfach)
- Masterstudium International Management
(SKZ: 908, Version: 16W.1)
-
Fach: Electives I: Specialisation in International Management
(Wahlfach)
-
Cases in International Marketing (
0.0h KS / 4.0 ECTS)
- 604.111 Cases in International Marketing (2.0h KS / 4.0 ECTS)
-
Cases in International Marketing (
0.0h KS / 4.0 ECTS)
-
Fach: Electives I: Specialisation in International Management
(Wahlfach)
- Masterstudium International Management
(SKZ: 908, Version: 11W.2)
-
Fach: International Marketing
(Pflichtfach)
-
2 Cases in International Marketing (
0.0h KU / 3.0 ECTS)
- 604.111 Cases in International Marketing (2.0h KS / 4.0 ECTS)
-
2 Cases in International Marketing (
0.0h KU / 3.0 ECTS)
-
Fach: International Marketing
(Pflichtfach)
Gleichwertige Lehrveranstaltungen im Sinne der Prüfungsantrittszählung
-
Wintersemester 2023/24
- 604.111 KS Cases in International Marketing (2.0h / 4.0ECTS)
-
Wintersemester 2022/23
- 604.111 KS Cases in International Marketing (2.0h / 4.0ECTS)
-
Wintersemester 2021/22
- 604.111 KS Cases in International Marketing (2.0h / 4.0ECTS)
-
Wintersemester 2020/21
- 604.111 KS Cases in International Marketing (2.0h / 4.0ECTS)
-
Wintersemester 2019/20
- 604.111 KS Cases in International Marketing (2.0h / 4.0ECTS)
-
Wintersemester 2017/18
- 604.111 KS Cases in International Marketing (2.0h / 4.0ECTS)
-
Wintersemester 2016/17
- 604.111 KS Cases in International Marketing (2.0h / 3.0ECTS)
-
Wintersemester 2015/16
- 604.111 KS Cases in International Marketing (2.0h / 3.0ECTS)
-
Sommersemester 2015
- 604.110 KU Cases in International Marketing (2.0h / 3.0ECTS)
-
Wintersemester 2014/15
- 604.111 KU Cases in International Marketing (2.0h / 3.0ECTS)