602.425 (19S) Research Seminar Marketing (MIM) I
Overview
- Lecturer
- Course title german Seminar zur Masterarbeit aus Marketing (MIM) I: research Seminar MIM I
- Type Seminar (continuous assessment course )
- Hours per Week 1.0
- ECTS credits 2.0
- Registrations 13 (20 max.)
- Organisational unit
- Language of instruction English
- Course begins on 29.03.2019
- eLearning Go to Moodle course
Time and place
Course Information
Intended learning outcomes
The Research Seminar in Marketing comprises of two parts (Part 1 and Part 2).
Students who just have started or are interested in writing their master's thesis in marketing can attend Part 1 of the seminar. When students have completed about two thirds of their master's thesis they should attend Part 2 of the seminar.
Course objective Seminar Part 1:
Enhancing students’ understanding of the scientific process in order to produce high quality research (master’s thesis).
Teaching methodology including the use of eLearning tools
Discussion, presentations and group work
Course content
- Analysis and discussion of selected examples of pieces of research that have been successfully published in leading journals in the specific field
- Discussion and Feedback about how to design and best carry out each student’s research project (master's thesis)
Examination information
Grading scheme
Grade / Grade grading schemePosition in the curriculum
- Master's degree programme Applied Business Administration
(SKZ: 918, Version: 12W.4)
-
Subject: Masterarbeit
(Compulsory subject)
-
Seminar zur Masterarbeit - Teil 1 (
1.0h SE / 2.0 ECTS)
- 602.425 Research Seminar Marketing (MIM) I (1.0h SE / 2.0 ECTS)
-
Seminar zur Masterarbeit - Teil 1 (
1.0h SE / 2.0 ECTS)
-
Subject: Masterarbeit
(Compulsory subject)
- Master's degree programme Media and Convergence Management
(SKZ: 150, Version: 13W.2)
-
Subject: Master Thesis
(Compulsory subject)
-
Research Seminar (
2.0h SE / 4.0 ECTS)
- 602.425 Research Seminar Marketing (MIM) I (1.0h SE / 2.0 ECTS) Absolvierung im 4. Semester empfohlen
-
Research Seminar (
2.0h SE / 4.0 ECTS)
-
Subject: Master Thesis
(Compulsory subject)
Equivalent courses for counting the examination attempts
-
Sommersemester 2022
- 602.425 SE Seminar zur Masterarbeit aus Marketing (MIM) I: Research Seminar MIM I (1.0h / 2.0ECTS)
-
Wintersemester 2021/22
- 602.425 SE Seminar zur Masterarbeit aus Marketing (MIM) I: Research Seminar Marketing (MIM) I (1.0h / 2.0ECTS)
-
Sommersemester 2021
- 602.425 SE Seminar zur Masterarbeit aus Marketing (MIM) I: research Seminar MIM I (1.0h / 2.0ECTS)
-
Wintersemester 2020/21
- 602.425 SE Seminar zur Masterarbeit aus Marketing (MIM) I: research Seminar MIM I (1.0h / 2.0ECTS)
-
Sommersemester 2020
- 602.425 SE Seminar zur Masterarbeit aus Marketing (MIM) I: research Seminar MIM I (1.0h / 2.0ECTS)
-
Wintersemester 2019/20
- 602.425 SE Seminar zur Masterarbeit aus Marketing (MIM) I: research Seminar MIM I (1.0h / 2.0ECTS)
-
Wintersemester 2018/19
- 602.425 SE Seminar zur Masterarbeit aus Marketing (MIM) I: research Seminar MIM I (1.0h / 2.0ECTS)
-
Sommersemester 2018
- 602.425 SE Seminar zur Masterarbeit aus Marketing (MIM) I: research Seminar MIM I (1.0h / 2.0ECTS)
-
Wintersemester 2017/18
- 602.425 SE Seminar zur Masterarbeit aus Marketing (MIM) I: research Seminar MIM I (1.0h / 2.0ECTS)
-
Wintersemester 2016/17
- 602.425 SE Seminar zur Masterarbeit aus Marketing & Int. Management - Teil 1 (1.0h / 2.0ECTS)
-
Sommersemester 2016
- 602.425 SE Seminar zur Masterarbeit aus MIM - Teil 1 (1.0h / 2.0ECTS)
-
Wintersemester 2015/16
- 602.425 SE Seminar zur Masterarbeit aus MIM - Teil 1 (1.0h / 2.0ECTS)
-
Sommersemester 2015
- 602.425 SE Seminar zur Masterarbeit aus MIM - Teil 1 (1.0h / 2.0ECTS)
-
Wintersemester 2014/15
- 602.425 SE Seminar zur Masterarbeit aus MIM - Teil 1 (1.0h / 2.0ECTS)
-
Sommersemester 2014
- 602.425 SE Seminar zur Masterarbeit aus MIM - Teil 1 (1.0h / 2.0ECTS)
-
Wintersemester 2013/14
- 602.425 SE Seminar zur Masterarbeit MIM (2.0h / 4.0ECTS)
-
Wintersemester 2012/13
- 602.425 SE MIM-Vertiefung 3: Seminar/ Seminar zur Masterarbeit MIM (2.0h / 4.0ECTS)