180.521 (18W) Media Economy and Popular Culture in Contemporary China
Überblick
- Lehrende/r
- LV-Titel englisch Media Economy and Popular Culture in Contemporary China
- LV-Art Vorlesung-Kurs (prüfungsimmanente LV )
- Semesterstunde/n 2.0
- ECTS-Anrechnungspunkte 6.0
- Anmeldungen 19 (30 max.)
- Organisationseinheit
- Unterrichtssprache Englisch
- LV-Beginn 25.10.2018
- eLearning zum Moodle-Kurs
Zeit und Ort
LV-Beschreibung
Inhalt/e
China’s media culture has been transformed drastically due to the impact of on-going commercialization, consumerism and technological developments in the last two decades. This course aims to give a survey of the diversified media landscape such as movies, television entertainment programmes, commercial advertising, and digital media (Wechat, QQ, blogs and microblogs) in contemporary china, with a special focus on the economic issues in the entertainment and media industries and the online economy, such as sesame credit , and the production, distribution, and reception of media texts of different genres. The topics will also cover how contemporary popular culture makes use of and sometimes parodies traditional Chinese cultural elements to cater to the popular taste and better suited for commercial purposes. Students attending the course are encouraged to make comparative studies between different media economies in fields he/she is interested in.
Main topics include but not limited to :
1. Overview over the emergence of popular culture in China since 1978; Chinese popular music, concerts, links to Taiwan and
HK; Rock Youth Deng Lijun (邓丽君) and Cui Jian (崔健) ;Korean Craze and Cosplay
2. The Mass Media and ist Impact on Economics: Contemporary Chinese Cinema and Mass Media
Contemporary Chinese Cinema: its directors, stories, and star
New Year Celebration Films: from Big Shots Funeral to Lost in Thailand
Martial Arts Movies and Costume Fantasy Drama: from Bruce Lee to Jackie Chan ; Swords of Legends
Revival and Reconstruction of Martial Arts Movies: Ang lee to Zhang Yimou-- Crouching Tiger, Hidden Dragon and Hero
3. Chinese Popular TV Talent Show and Internet Culture :“Super Voice Girl” , "China's Got Talent, "The Voice of China", online literature
4. Media Economy and Social Media Networks: Beijing Connected in China; Webcast and network anchor, internet celebrity; Dating Websites and We Media
5. Cyber Catchwords from a commercial perspective
Erwartete Vorkenntnisse
Prüfungsinformationen
Beurteilungsschema
Note BenotungsschemaPosition im Curriculum
- Masterstudium Media and Convergence Management
(SKZ: 150, Version: 13W.2)
-
Fach: Gebundene Wahlfächer II
(Wahlfach)
-
Electives II (
0.0h XX / 8.0 ECTS)
- 180.521 Media Economy and Popular Culture in Contemporary China (2.0h VC / 6.0 ECTS) Absolvierung im 3. Semester empfohlen
-
Electives II (
0.0h XX / 8.0 ECTS)
-
Fach: Gebundene Wahlfächer II
(Wahlfach)
- Masterstudium Medien, Kommunikation und Kultur
(SKZ: 841, Version: 09W.1)
-
Fach: Medien, Kultur und sozialer Wandel
(Pflichtfach)
-
Vorlesung mit Kurs (
2.0h VK / 6.0 ECTS)
- 180.521 Media Economy and Popular Culture in Contemporary China (2.0h VC / 6.0 ECTS)
-
Vorlesung mit Kurs (
2.0h VK / 6.0 ECTS)
-
Fach: Medien, Kultur und sozialer Wandel
(Pflichtfach)
- Masterstudium Medien, Kommunikation und Kultur
(SKZ: 841, Version: 09W.1)
-
Fach: Medien- und Konvergenzmanagement
(Wahlfach)
-
Medien- und Konvergenzmanagement (
2.0h VO / 3.0 ECTS)
- 180.521 Media Economy and Popular Culture in Contemporary China (2.0h VC / 6.0 ECTS)
-
Medien- und Konvergenzmanagement (
2.0h VO / 3.0 ECTS)
-
Fach: Medien- und Konvergenzmanagement
(Wahlfach)
- Diplomstudium Publizistik und Kommunikationswissenschaft
(SKZ: 301, Version: 02W.2)
-
2.Abschnitt
-
Fach: Sonstige Wahlfächer
(Wahlfach)
-
Modul: Kulturtheorie und Medienentwicklung II
-
Kulturtheorie und Medienentwicklung II (
2.0h SE / 6.0 ECTS)
- 180.521 Media Economy and Popular Culture in Contemporary China (2.0h VC / 6.0 ECTS)
-
Kulturtheorie und Medienentwicklung II (
2.0h SE / 6.0 ECTS)
-
Modul: Kulturtheorie und Medienentwicklung II
-
Fach: Sonstige Wahlfächer
(Wahlfach)
-
2.Abschnitt