180.802 (17W) Quantitative and Qualitative Methods (for Media Research)
Überblick
- Lehrende/r
- LV-Titel englisch Quantitative and Qualitative Methods (for Media Research)
- LV-Art Kurs (prüfungsimmanente LV )
- Semesterstunde/n 2.0
- ECTS-Anrechnungspunkte 4.0
- Anmeldungen 22 (30 max.)
- Organisationseinheit
- Unterrichtssprache es wurde keine Unterrichtssprache angegeben
- LV-Beginn 12.10.2017
- eLearning zum Moodle-Kurs
Zeit und Ort
LV-Beschreibung
Intendierte Lernergebnisse
Understanding of and ability to apply the various methods of analyzing media content and media use.
You will learn about the various types of quantitative and qualitative methods, and understand their strengths and weaknesses.
Lehrmethodik inkl. Einsatz von eLearning-Tools
Lectures, practical training, teamwork, discussions.
Inhalt/e
The course provides you with explanations and valuable hands-on practice of the methods and the tools used to conduct research in media and communication sciences.
Topics:
• Research process
• Quantitative vs. Qualitative research methods
• Asking questions: Survey research, interviews, focus groups
• Scientific observation
• Data Analysis: Examining texts and Pictures, Content and text Analysis
Literatur
will be published in the lecture
Prüfungsinformationen
Prüfungsmethode/n
Group work, presentations, written assignment
Beurteilungsschema
Note BenotungsschemaPosition im Curriculum
- Masterstudium Media and Convergence Management
(SKZ: 150, Version: 13W.2)
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Fach: Quantitative and Qualitative Methods (for Media Research)
(Pflichtfach)
-
Quantitative and Qualitative Methods (for Media Research) (
2.0h KU / 4.0 ECTS)
- 180.802 Quantitative and Qualitative Methods (for Media Research) (2.0h KS / 4.0 ECTS) Absolvierung im 1. Semester empfohlen
-
Quantitative and Qualitative Methods (for Media Research) (
2.0h KU / 4.0 ECTS)
-
Fach: Quantitative and Qualitative Methods (for Media Research)
(Pflichtfach)
Gleichwertige Lehrveranstaltungen im Sinne der Prüfungsantrittszählung
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Wintersemester 2019/20
- 180.802 KS Quantitative and Qualitative Methods (for Media Research) (2.0h / 4.0ECTS)
-
Wintersemester 2018/19
- 180.802 KS Quantitative and Qualitative Methods (for Media Research) (2.0h / 4.0ECTS)
-
Wintersemester 2016/17
- 180.802 KS Quantitative and Qualitative Methods (for Media Research) (2.0h / 4.0ECTS)
-
Wintersemester 2015/16
- 180.802 KS Quantitative and Qualitative Methods (for Media Research) (2.0h / 4.0ECTS)
-
Wintersemester 2014/15
- 180.802 KU Quantitative and Qualitative Methods (for Media Research) (2.0h / 4.0ECTS)
-
Wintersemester 2013/14
- 180.802 KU Quantitative and Qualitative Methods (for Media Research) (2.0h / 4.0ECTS)
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Wintersemester 2012/13
- 180.802 KU "Wie bitte ...?" Gesprächsführung und Gesprächskompetenz in der Praxis (2.0h / 3.0ECTS)