180.993 (17S) Funding public media
Overview
- Lecturer
- Course title german Funding public media
- Type Seminar (continuous assessment course )
- Hours per Week 2.0
- ECTS credits 6.0
- Registrations 11 (30 max.)
- Organisational unit
- Language of instruction English
- Course begins on 03.03.2017
- eLearning Go to Moodle course
Time and place
Course Information
Intended learning outcomes
- Getting to know the structure of scientific research and texts
- Critique of scientific texts
- Understanding the democratic importance of funding media organisations
- Understanding media policy, theoretically and methodologically
- Recognizing research gaps
- Learning by Teaching
Teaching methodology including the use of eLearning tools
- Lecture
- Working Groups (students will be divided into four groups and asked to research one the key topics)
- Individual Assignments (Interview, paper)
- Presentation
- Method: Document Analysis of Legal and Policy Documents
Course content
Democratic societies, in order to safeguard democratic public discourse, needs high quality journalism. However, media organizations are in a state of crisis. The traditional private-commercial business model, which heavily relied on advertising, is fragmenting under the pressures of socio-economic restrictions and the digitilization of media technology. At the same time, Public Service Media are struggling for legitimacy. In this environment of commercialization, de-professionalisation and consolidation, the question of how to safeguard public service journalism re-emerges. As the media market fails, the need for public support of journalism is greater than ever before.
In this course, it will be explored which forms of public funding of the media exist, how they can be typologized and which advantages and disadvantages of these models can be identified. Thus, new forms of public media funding (such as project-based models) will be assessed. In order to pass this course, the students will have to submit a research paper and present their work within course time.
Literature
-> moodle course: document "course description including literature"
Examination information
Grading scheme
Grade / Grade grading schemePosition in the curriculum
- Bachelor's degree programme Media & Communications
(SKZ: 641, Version: 16W.3)
-
Subject: Media and Communications Management
(Compulsory elective)
-
Current Issues in Media Management (
0.0h SE / 6.0 ECTS)
- 180.993 Funding public media (2.0h SE / 6.0 ECTS) Absolvierung im 5., 6. Semester empfohlen
-
Current Issues in Media Management (
0.0h SE / 6.0 ECTS)
-
Subject: Media and Communications Management
(Compulsory elective)
- Bachelor's degree programme Media & Communications
(SKZ: 641, Version: 09W.1)
-
Subject: Organisationskommunikation
(Compulsory subject)
-
Seminar (
2.0h SE / 5.0 ECTS)
- 180.993 Funding public media (2.0h SE / 6.0 ECTS)
-
Seminar (
2.0h SE / 5.0 ECTS)
-
Subject: Organisationskommunikation
(Compulsory subject)
- Bachelor's degree programme Media & Communications
(SKZ: 641, Version: 09W.1)
-
Subject: Strategische Kommunikation und Kommunikationsmanagement
(Compulsory subject)
-
Seminar (
2.0h SE / 5.0 ECTS)
- 180.993 Funding public media (2.0h SE / 6.0 ECTS)
-
Seminar (
2.0h SE / 5.0 ECTS)
-
Subject: Strategische Kommunikation und Kommunikationsmanagement
(Compulsory subject)
- Bachelor's degree programme Media & Communications
(SKZ: 641, Version: 09W.1)
-
Subject: Medien- und Konvergenzmanagement
(Compulsory elective)
-
Medienmanagement (
2.0h SE / 6.0 ECTS)
- 180.993 Funding public media (2.0h SE / 6.0 ECTS)
-
Medienmanagement (
2.0h SE / 6.0 ECTS)
-
Subject: Medien- und Konvergenzmanagement
(Compulsory elective)