604.810 (17S) Research Seminar: International Marketing (Curr.2011)

Sommersemester 2017

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Erster Termin der LV
15.03.2017 08:30 - 12:30 , S.2.05
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Überblick

Lehrende/r
LV-Titel englisch
Research Seminar: International Marketing (Curr.2011)
LV-Art
Seminar (prüfungsimmanente LV )
Semesterstunde/n
2.0
ECTS-Anrechungspunkte
6.0
Anmeldungen
15 (35 max.)
Organisationseinheit
Unterrichtssprache
Englisch
mögliche Sprache/n der Leistungserbringung
Englisch
LV-Beginn
15.03.2017
eLearning
zum Moodle-Kurs

LV-Beschreibung

Intendierte Lernergebnisse

To join the course, you must be enrolled in the master program "International Management", Curriculum 2011

Seminar Part 1:In the first part of the seminar the aim is to analyze and discuss selected examples of pieces of research that have been successfully published in leading journals in the specific field. Students analyze how the research was performed and learn about strengths and weaknesses related to the research as well as about methods employed in the articles. 

Seminar Part 2:In the second part of the seminar students present and discuss their own master thesis.

In summer semester 2017, the second part of the seminar takes place for those students who took part in the first part of the seminar in summer semester 2016.


Lehrmethodik

The Research Seminar International Marketing comprises of two parts. Students who are interested in writing their master thesis in marketing attend the first part of the seminar (usually during their second semester).

The second part of the seminar takes place in the fourth semester. In the second part of the seminar, students present and discuss their own master thesis. 

In summer semester 2017, the second part of the seminar takes place for those students who took part in the first part of the seminar in summer semester 2016.

Literatur

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Link auf weitere Informationen

www.aau.at/im

Prüfungsinformationen

Prüfungsmethode/n

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Prüfungsinhalt/e

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Beurteilungskriterien/-maßstäbe

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Beurteilungsschema

Note/Grade Benotungsschema

Position im Curriculum

  • Masterstudium International Management (SKZ: 908, Version: 11W.2)
    • Fach: Masterarbeit (Pflichtfach)
      • Research Seminar ( 0.0h SE / 6.0 ECTS)
        • 604.810 Research Seminar: International Marketing (Curr.2011) (2.0h SE / 6.0 ECTS)

Gleichwertige Lehrveranstaltungen im Sinne der Prüfungsantrittszählung

Sommersemester 2016
  • 604.810 SE Research Seminar: International Marketing (2.0h / 6.0ECTS)
Sommersemester 2015
  • 604.810 SE Research Seminar: International Marketing (2.0h / 6.0ECTS)
Sommersemester 2014
  • 604.810 SE Research Seminar: International Marketing (2.0h / 6.0ECTS)
Sommersemester 2013
  • 604.810 SE Research Seminar: International Marketing (2.0h / 6.0ECTS)