Stammdaten

Titel: Developing Business Models in Sustainable Entrepreneurship: An Institutional Logics Perspective
Beschreibung:

Sustainable entrepreneurs are confronted with multiple institutional logics while they build their financially viable business and create social and environmental value. Utilizing and responding to institutional plurality is a key task for such entrepreneurs. Yet, current efforts lack knowledge on how sustainable entrepreneurs blend multiple logics to develop their venture. To address this, the article utilizes the institutional logics perspective in conjunction with the componential approach to business models. By analyzing a longitudinal in-depth case study of a sustainable entrepreneur, the article provides insights into how a shift of salience of logics induces a change process where the entrepreneur engages in reorientation according to the guiding principles of the newly salient logic. The entrepreneur changes his commitment, goals, and practices to meet the new demands and carry out the change. This, in turn, results in enhancement, compromise, or maintenance of business model functions. This article contributes to sustainable entrepreneurship and business modeling research in revealing the underlying mechanism of change processes under institutional plurality.

Schlagworte: sustainable entrepreneurship; business models; institutional logics; institutional plurality; qualitative research
Typ: Angemeldeter Vortrag
Homepage: http://aom.org/annualmeeting/
Veranstaltung: The 79th Annual Meeting of the Academy of Management (Boston)
Datum: 13.08.2019

Zuordnung

Organisation Adresse
Fakultät für Wirtschaftswissenschaften
 
Institut für Innovationsmanagement und Unternehmensgründung
Universitätsstraße 65-67
9020  Klagenfurt
Österreich
  -994050
   innovation@aau.at
http://www.aau.at/iug
zur Organisation
Universitätsstraße 65-67
AT - 9020  Klagenfurt

Kategorisierung

Sachgebiete
  • 5020 - Wirtschaftswissenschaften
Forschungscluster
  • Unternehmertum
  • Nachhaltigkeit
Vortragsfokus
  • Science to Science (Qualitätsindikator: I)
Klassifikationsraster der zugeordneten Organisationseinheiten:
TeilnehmerInnenkreis
  • Überwiegend international
Publiziert?
  • Ja
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