Management of Investor Acceptance in Wi...

Power generation from wind energy is one of the most mature and important renewable energy technologies. On average, projects are steadily growing in size; the trend is towards large-scale wind power plants. Such wind power megaprojects, however, are often marked by high complexity, poor design, and poor delivery, which can diminish their attractiveness to investors. This paper aims to shed light on investors’ willingness to finance wind power megaprojects and illuminate the ways in which not only risk and return factors of wind power megaprojects, but also behavioral and social factors influence this attitude, which we call investor acceptance. In addition, this paper examines ways in which megaproject managers can enhance and manage their project’s attractiveness to investors.