Publication: When the poor give more than the rich: ...
Master data
Title: | When the poor give more than the rich: The role of resource evaluability on relative giving |
Subtitle: | |
Abstract: | Five experiments examined the role of resource evaluability on giving. We systematically varied participants' resources they and another potential donor received and whether they could donate to a recipient either by themselves or with the other donor. Participants in the relative advantage condition received more resources than the other donor, and those in the relative disadvantage condition received fewer resources than the other donor. The presence of the other donor made participants' resources evaluable and shaped giving: Relatively disadvantaged participants were proportionally more generous than advantaged participants but only when they could evaluate their resources. Neither the mere presence of others nor reputational concerns could explain the results. Exploratory mediation and moderation analyses further showed that relatively disadvantaged participants give proportionally more the higher and the more equal they perceive their status to the advantaged donor. This shows that the generosity of those who have less does depend on how they evaluate their status compared to other donors. Our results provide insights into the question of why and when resource asymmetries between donors result in prosocial giving and can influence fundraising strategies of charitable organizations. |
Keywords: | Strategy and Management, Sociology and Political Science, Applied Psychology, Arts and Humanities (miscellaneous), General Decision Sciences |
Publication type: | Article in journal (Authorship) |
Publication date: | 17.06.2022 (Online) |
Published by: |
Journal of Behavioral Decision Making
Journal of Behavioral Decision Making
(
John Wiley & Sons. Ltd.;
)
to publication |
Title of the series: | - |
Volume number: | - |
Issue: | - |
First publication: | Yes |
Version: | - |
Page: | pp. 1 - 11 |
Versionen
Keine Version vorhanden |
Publication date: | 2022 |
ISBN: | - |
ISSN: | 0894-3257 |
Homepage: | - |
Publication date: | 17.06.2022 |
ISBN (e-book): | - |
eISSN: | 1099-0771 |
DOI: | http://dx.doi.org/10.1002/bdm.2293 |
Homepage: | - |
Open access |
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Authors
Andrea Pittarello (external) |
Marina Motsenok (external) |
Stephan Dickert (internal) |
Ilana Ritov (external) |
Assignment
Organisation | Address | ||||
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Fakultät für Sozialwissenschaften
Institut für Psychologie Abteilung für Allgemeine Psychologie und Kognitionsforschung
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AT - 9020 Klagenfurt |
Categorisation
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Research Cluster |
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Citation index |
Information about the citation index: Master Journal List
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Peer reviewed |
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Publication focus |
Classification raster of the assigned organisational units:
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working groups | No working group selected |
Cooperations
Organisation | Address | ||
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Psychology Department, Virginia Tech,Blacksburg, VA
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US
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The School of Education, The Hebrew University of Jerusalem
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IL
Jerusalem |
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School of Business and Management, Queen Mary University London
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GB
London |
Research activities
Projects: | No related projects |
Publications: | No related publications |
Events: | No related events |
Lectures: | No related lectures |