Performance Monitoring of CRM Initiativ...

Master data

• English

Title:	Performance Monitoring of CRM Initiatives
Subtitle:
Abstract:
Keywords:

Publication type:	Article in compilation (Authorship)
Publication date:	2007 (Print)
Published by:	Proceedings of the 40th Annual Hawaii International Conference on System Sciences (HICSS'07) Proceedings of the 40th Annual Hawaii International Conference on System Sciences (HICSS'07) to publication  ( IEEE; IEEE )
Title of the series:	-
Volume number:	-
First publication:	Yes
Page:	pp. 150 - 150

Versionen

• Print

Keine Version vorhanden

Publication date:	2007
ISBN:	-
ISSN:	-
Homepage:	http://www.uni-klu.ac.at/mim/

Authors

S. Grabner-Kraeuter No Data available *

G. Moedritscher No Data available *

M. Waiguny No Data available *

W Mussnig No Data available *

Sonja Grabner-Kräuter Sonja.Grabner@aau.at Abteilung für Marketing und Internationales Management Research activities To visiting card (internal)

Werner Mussnig Research activities To visiting card (internal)

Gernot Mödritscher Gernot.Moedritscher@aau.at Abteilung für Controlling und Strategische Unternehmensführung Research activities To visiting card (internal)

Martin Waiguny martin.waiguny@aau.at Research activities To visiting card (internal)

Assignment

Organisation	Address
Universität Klagenfurt   Industriestiftungsinstitut eBusiness (biztec) Universitätsstrasse 65 - 67 9020 Klagenfurt am Wörthersee Austria   -3770   -993770 http://www.biztec.org To organisation	Universitätsstrasse 65 - 67 AT - 9020  Klagenfurt am Wörthersee
Fakultät für Wirtschafts- und Rechtswissenschaften   Institut für Unternehmensführung   Abteilung für Marketing und Internationales Management Universitätsstrasse 65-67 9020 Klagenfurt Austria   -994004    manuela.pirker@aau.at To organisation	Universitätsstrasse 65-67 AT - 9020  Klagenfurt

Categorisation

Subject areas	5320 - Marketing
Research Cluster	No research Research Cluster selected
Peer reviewed	No
Publication focus	Science to Science (Quality indicator: n.a.) Classification raster of the assigned organisational units: Industriestiftungsinstitut eBusiness (biztec) Abteilung für Marketing und Internationales Management
working groups	No working group selected

Cooperations

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Research activities

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Projects:	biztec: Industriestiftungsinstitut eBusiness biztec: Industriestiftungsinstitut eBusiness Ao.Univ.-Prof. Mag. Dr. Sonja Grabner-Kräuter Em.O.Univ.-Prof. Dr. Dr.h.c. Heinrich C. Mayr Ao.Univ.-Prof. Mag. Dr. Gernot Mödritscher Dipl.-Ing. Harald Semmelrock Ao.Univ.-Prof. Mag. Dr. Robert Neumann 01.11.2000 - 01.01.2011 To project
Publications:	No related publications
Events:	No related events
Lectures:	No related lectures

Articles of the publication

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